See what Asia's 14–30 crowd is buying before it reaches the U.S.
Radar is being built to track products gaining traction in Asian marketplaces among Gen Z and young millennials. Each signal will come with its source and date, so you can find what's next and decide for yourself whether it fits your audience or your shop.
Where we are: Asia tracking is in development. Join the waitlist and you'll get the first issue when it's ready.
The markets and categories Radar is being built to cover: bestseller lists, rankings and sales data from where 14–30 year olds in Asia shop.
East Asia
Japan
South Korea
China
Taiwan
Southeast Asia
Thailand
Vietnam
Indonesia
Philippines
Malaysia
Singapore
Categories
Skincare & cosmetics
Fashion & accessories
Phone accessories
Stationery & desk items
Collectibles & blind-box toys
Snacks & drinks
Small room & desk gadgets
Fitness & wellness gadgets
How every signal will be checked
✓
Source and date on every signal.Each product links to where we saw it and when. Nothing is passed off as a trend without evidence.
✓
Real traction in Asia, not yet big in the U.S.We look for ranking or sales evidence there, then check U.S. TikTok Shop and Amazon.
✓
No licensed-character products.We leave out anime, K-pop and other character merch that resellers can't legally sell.
✓
No age-restricted products.Our age range includes teens, so we exclude nicotine and vapes, alcohol, and weight-loss or stimulant supplements.
Two waitlists
Nothing is being sent yet. Join a waitlist and we'll email you when the first issue is ready. How much lead time a signal gives you before it hits the U.S. hasn't been measured, so we don't promise any.
For creators & influencers
Free pilot (waitlist)
Free
Asia-sourced product finds that fit your niche
Where it started, when, and the evidence behind it
No payment, ever, during the pilot
For TikTok Shop & Amazon sellers
Founding Membership
$49/month
A weekly brief of Asian products gaining traction with 14–30 year olds
A U.S. availability check on each product
Founding price locked for early members
Questions
Does Radar sell products?
No. Radar is research. It points you to products and the evidence behind them; you decide what to make content about or stock.
Why Asia, and why 14–30?
Many products that catch on with young shoppers in Korea, Japan, China and Southeast Asia later show up in the U.S. That age group moves fastest on beauty, accessories, collectibles and small gadgets.
When does it start?
When the Asia tracking produces signals that pass the checks above. We'd rather start late than send you filler. Waitlist members hear first.
How early will I hear about something?
We don't know yet, and we won't guess. The pilot exists to measure it.
Can I be removed?
Yes. Reply to any Radar email and ask, and we'll delete your details.